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Allen Weaver: How to Create a Culture of Innovation | #5

Allen Weaver: How to Create a Culture of Innovation | #5

 
Allen Weaver presenting innovation management to a team of leaders.

Allen Weaver presenting innovation management to a team of leaders.

 

Listen to this episode:

Innovation is really important right now because companies are trying to differentiate and keep up with the distruptors. It’s a way to think about how to stay relevant without getting your business knocked off by somebody else.
— Allen Weaver

Innovation can still sometimes to be considered an "extra" or "nice to have" in business. But it is actually essential to competing in the constantly-evolving business landscape. So how can a company adopt innovative practices? One way is to create a culture of innovation in order to incorporate a growth mentality throughout the entire company.

Allen Weaver is an expert at facilitating innovation among groups of all sizes, having worked with companies such as Target, Direct TV and AT&T. He gives us actionable techniques as well as great examples of companies that are re-imagining common services like dry cleaning and housekeeping.

Learn more about Allen's work:

Allen's consulting agency, Peaks Within Reach - peakswithinreach.com

This Episode's Design Challenge:

Find a well-trafficked area in your office and put up a large whiteboard or piece of paper. Write the words "Wouldn't it be great if...?" across the top. You can even print the innovation worksheet directly from this website by going to the sign up form at the bottom of this page. Watch your team's ideas flow and share them with us in the comments below!

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